Build a Brand with Custom Merch

Invite customers to be part of your brand as soon as they walk through the door with a comprehensive range of custom promotional products. As the leading brewery supplier across the US, we're always adding new ways for you to create immersive brand encounters.

Customizable Merchandise from Industry Experts

Our product and design teams have decades of experience finding innovative ways for breweries, distilleries, and wineries to stand out with custom merch. Whether you’re looking for custom neon signage, beer glassware, tap handles, or something else, we can help find the right fit for every budget.

Work with our in-house art department to plan and design a coherent, thoughtful suite of branded merchandise with customized signage to branded glass, beer tap handles, and everything in between.

  • Seasonal Look Books
  • Curated Product Collections
  • Custom Merch Idea Boards — Perfect for new brands!
3 Sheeps Brewery's Grant Pauly

Partner Perspective: 3 Sheeps

Learn how we helped this WI craft brewery marry art and science.

1-on-1 Attention for Custom Promotional Products

All our customers receive individual attention—and we mean all. We’ve got our ear to the ground on the latest in branded merchandise and innovations. Think of us as more than just a brewery supplier - we’re your promotional marketing industry partners.

Boelter takes you well beyond custom coasters, beer tap handles, and customized glasses. Our branded merchandise experts will show you what’s available, what’s working, and what’s possible.

We love it when our customers say, “We didn’t know you could even do that!”

Contact us if you’re planning:

  • New product releases
  • New location opening
  • Launch of a new brand
  • Distribution in a new market
  • Sponsorship of local teams and community events

Branded Merchandise Capabilities

We don’t just print custom promotional products—we're sourcing and supply chain experts. Our in-house supply chain and product management teams work with a global network of suppliers to give you more choices while cutting down shipping times and costs.

  • Custom Merch Sourcing
    • Product choices from around the world
    • Custom design capabilities
  • Options for Branded Merchandise
    • Scalable solutions for local, regional, national, and global brands
    • Choose from good, better, and best custom merchandise options to fit your budget and needs.
  • Best-in-Class Shipping
    • Competitive freight costs as a trusted brewery supplier
    • Drop-shipping available

Key Branded Merchandise Categories


Drinkware - including disposable cups

Custom Coasters

Customized Signage

Apparel and Hats

Patio Umbrellas


Talk to one of our brand experts today to help make your brand look as good as your beverages taste.

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